S41 ENGAGING COMMUNITIES IN SUSTAINABLE DEVELOPMENT

Tao Yuan Ju — A Wonderful Engaging Community in China

Aijun L1*

1. Megaharvest International (Australia), Sunnybank Hills, Queensland, Australia/Shenzhen Airtown, China

Tao Yuan Ju, one of the largest residential communities in China, has now about 30 thousands residents and will accommodate over 13 thousand households and 50 thousands residents upon the completion of development in 2008. It started its development 12 years ago by Shenzhen Airtown (Eastern) Industrial Co. Ltd, which is wholly owned by Megaharvest International (Australia) Co, Ltd.

Its development, following the strategy of “Led by market, featured with education, supported by beautiful environment and centered by culture”, is a typical sample, marking the maturity of real estate development business in China, going through stages of venture investment of land to house buildings construction and to community development. Today’s Tao Yuan Community is an ideal combination of quality residential buildings and excellent facilities for commerce, education, cultural activities, sports and health care, such as a school accommodating over 8000 students from kindergarten to foundation studies, a forest sports park, an arts center, a number of clubs for women and aged residents, a gymnasium, a children education center run by China National Children Center, 2 pan-clubs for children recreation after school, a 50 thousand m² citizen square, and 100 bronze allegory statues, etc.

Tao Yuan Community is famous in China not only for its beautiful landscaping and environment but also for its well designed life-long education system for residents, enormous investment in colorful community cultural activities and health care for the proprietors and residents. The recognition from the residents is remarkably high and there are over 3000 volunteers in the community providing all kinds of services all the year round. It has also received a number of prizes and awards from all levels of governments in China for its great humanity concern for the residents, creative methods of environment protection and innovative approaches to the operation of public facilities, focusing on the present benefits to the residents and ever lasting healthy operation with adequate flow-in revenues. The mass media named Tao Yuan Community “a real paradise on the world” and a happy and harmonious place for living in China.

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